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Featured Technical Why Paint Is So Expensive

Discussion in 'The Hokey Ass Message Board' started by rockable, Nov 14, 2025 at 2:14 PM.

  1. RodStRace
    Joined: Dec 7, 2007
    Posts: 8,672

    RodStRace
    Member

    What HE said!

    Wraps are cheaper than a full color change (jambs, inside opening parts), and if done right will protect the paint underneath for the limited time they stay in place. That's useful for the owners who want to change things up or protect the OE paint, although PPF does that too.

    They can and will pull poor repaints, primer spots and are often used to hide unfinished bodywork, so can get the rep for cheapness and hiding. I talked to a local Paintless Dent Repair (PDR) guy and he was hesitant to do anything on a repainted car. So both wrap and PDR are best on a baked OE finish. I'd be very hesitant to shoot a sealer then wrap soon after.
     
    Last edited: Nov 16, 2025 at 12:51 PM
    anthony myrick likes this.
  2. Same shop does a ton of clear wraps and nose only protection applications
    Semi gloss clear wraps as well
    CNC cutter looking thingy that cuts the stuff.
     
    dana barlow and RodStRace like this.
  3. RodStRace
    Joined: Dec 7, 2007
    Posts: 8,672

    RodStRace
    Member

    If you want to see wrap over primer, check out Paradox The Wrapper on the tube.
    It is cheaper than paint, but looks it too.
    The thing is, paint has always been expensive, it's just higher expectations now and the time and materials are climbing just like everything.
    This started at just the materials, so I'll stop there.
     
    anthony myrick likes this.
  4. dana barlow
    Joined: May 30, 2006
    Posts: 5,426

    dana barlow
    Member
    from Miami Fla.

    Prep> how smooth is of super ,too how good paint looks when done. The cost of paint,no matter how much $ can't replace missing good prep.
    The paint dose not have to be the $100+ a gal stuff,to look really good< but in many cases,car owner has the idea,he got to use some crazy cost paint{ It's what he was told,or set his hart on,for unknown whys.=Cost like that is often the excuses used,when telling others" I can't afford to paint my car"o_O:p=just put it off BS really in most cases.:cool:= Then they blow as much $ or more on some primer {$ that could got a nice high gloss color} ,that primer starts to look bad in a short time/shows hand print or stains n often rust through.
    I did another repaint of gloss black on my 28 about 10 years back,total cost of paint ,thinner,tape,paper $ under $150. picnicpark.jpg
     
  5. gimpyshotrods
    Joined: May 20, 2009
    Posts: 24,504

    gimpyshotrods
    ALLIANCE MEMBER

    This is not a political statement. It is an economic one.

    Every single complaint that all of you have is exactly the same one, but none of you want to admit it.

    The experiences that you are having are a direct result of Capitalism.

    That is all. It is nothing else.
     
  6. Comparing a modern urethane paint/clear or comparing epoxy, urethane and polly primers to what was available 60 years ago seems odd.
    You can still get enamel very close to the same price when adjusted to inflation.
    Possibly slightly cheaper.
    “Politics” really only affects the availability in some areas. The price is set by the market.
    Guys here say modern base/clear looks goofy on old cars anyway.
    Lacquer is hard to find. It looks great on a well kept car. I don’t won’t it on my newer cars. Folks aren’t polishing their cars every weekend.
    EPA regulations are a reason but I’d bet the biggest reason you don’t see lacquer is we customers demand an easier to maintain and more durable product. Market response.
    It mixed 50/50 so basically 1/2 of that material just floated away. Huge waste of $$$$


    I’m glad the bulk of the lead is gone.
     
    Last edited: Nov 16, 2025 at 2:18 PM
  7. 01Jazz
    Joined: Nov 5, 2025
    Posts: 9

    01Jazz
    Member

    Im not going to Pebble Beach with any of my paint jobs…my hot rods always get used like a daily
    my bodywork not worthy of high end products, im fine with much lower priced acrylic urethane or my last paint job $400 kit of polyurethane thats tough as nails for my sons truck. I never clear coat…

    IMG_4590.jpeg
     
    69fury, duecesteve, 1952henry and 3 others like this.
  8. mountainman2
    Joined: Sep 16, 2013
    Posts: 345

    mountainman2
    Member

    The high cost of a paint job does have a upside........It has increased our vocabulary to make words like ratrod and patina common words used at every level of society. o_O
     
  9. DDDenny
    Joined: Feb 6, 2015
    Posts: 22,307

    DDDenny
    Member
    from oregon

    Boiled down it amounts to "someone wants, someone pays".
     
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  10. MCjim
    Joined: Jun 4, 2006
    Posts: 1,375

    MCjim
    Member
    from soCal

    Both of which, should go away...
     
    warbird1, duecesteve and rockable like this.
  11. Budget36
    Joined: Nov 29, 2014
    Posts: 15,272

    Budget36
    Member

    That can explain a paint job, but doesn’t explain the actual cost per unit at a paint supplier.
     
  12. gimpyshotrods
    Joined: May 20, 2009
    Posts: 24,504

    gimpyshotrods
    ALLIANCE MEMBER

    I already explained it.

    It's the same reason that $37 in materials, and $18 in labor makes a mattress the price of a used car.
     
    Last edited: Nov 16, 2025 at 8:25 PM
  13. twenty8
    Joined: Apr 8, 2021
    Posts: 3,657

    twenty8
    Member

    Agreed.......
     
  14. sweetdick2
    Joined: Jul 15, 2011
    Posts: 805

    sweetdick2
    Member
    from new jersey

    I have used Eastwood acrylic enamel with a hardener, with very good results, just lay it on, take your time cut and buff and you'd have a very decent paint job that you could be proud of, are you going to win The Riddler of course not!
     
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  15. squirrel
    Joined: Sep 23, 2004
    Posts: 59,858

    squirrel
    Member

    You can say that about pretty much any catalyzed acrylic enamel paint today.

    As for the more expensive paints...maybe you get what you pay for, if you're looking for a really nice color. I bought a new car last year, the only option it has is metallic red paint, which cost $1225 more than the "normal" colors. It was worth the money, to me.
     
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  16. probably for the best that it's not the same formula. Knew some guys that were former painters that GM in Oshawa, or private that plied their trade in the 60's to 80's. Key word here is knew. Whatever was in the paint then, it ate their lungs alive.
     
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  17. K13
    Joined: May 29, 2006
    Posts: 9,712

    K13
    Member

    Today paint is even worse. The difference is we know that now so people hopefully use the proper protection when using it.
     
  18. LCGarage
    Joined: Aug 28, 2022
    Posts: 217

    LCGarage
    ALLIANCE MEMBER

    In my dad's shop, in the late 60's, we painted a lot of cars for the local car lots, high school kids, or anyone looking for a cheap paint job. We used Dulux enamel (from the Napa store) and always saved whatever was left from every job. We stored the paint and sorted it by color. If someone came in looking for a really cheap paint job, we'd offer to mix the left-over paint, but they had to be happy with whatever we came up with. Total cost out the door for these "fine" paint jobs ranged from $50 (wash, sanded-ish, some taping and mixed paint) to maybe $250 for a real quality effort. I was dad's chief body man at 15, if that tells you anything. He rarely paid my brother and I, and mom did most of the masking tape. LOL
     
  19. JD Miller
    Joined: Nov 12, 2011
    Posts: 2,648

    JD Miller
    Member

    Its a scam. EPA bribe money

    Plus you gotta pay for all the "Warning: May Cause Cancer in California" printing and stickers

    o_O
     
  20. LCGarage
    Joined: Aug 28, 2022
    Posts: 217

    LCGarage
    ALLIANCE MEMBER

    While briefly living in Hawaii in '84, prepped n painted the landlords boat for my rent. I used Isocyanate marine paint and painted it in an old shed using only a dust mask. My nose burned for about two weeks, very stupid of me.
     
  21. HOTRODNORSKIE
    Joined: Nov 29, 2011
    Posts: 640

    HOTRODNORSKIE
    ALLIANCE MEMBER

    I been doing PDR since 94 you can PDR repainted cars the problem is the younger guys won't take the time to hone there craft it's much easier to glue and tap witch can't be done on a repaint and yes PDR can be done on a wrapped car I have done it. The problem with a wrap is the body has to be straight wraps show everything.
     
    RodStRace likes this.

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