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Customs The Coachcraft '40 Ford

Discussion in 'The Hokey Ass Message Board' started by Ryan, Sep 12, 2008.

  1. Ryan
    Joined: Jan 2, 1995
    Posts: 22,223

    Ryan
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    Staff Member

  2. Rikster
    Joined: Dec 10, 2004
    Posts: 5,795

    Rikster
    Member

    The design sketch that was made for this car used a 1940 (perhaps 1939) Mercury as a base.

    Take a look at the shape of the fenders both front and rear, and the rear wheel opening, and grille clearly show all the Mercury elements.

    For some reason they did however start with a 1940 Ford... and that might be the reason why they extended the front fenders.... !!!

    [​IMG]
     
  3. 00 MACK
    Joined: May 10, 2004
    Posts: 3,680

    00 MACK
    Member

    I think that thing showed up at the Leadsled Spectacular in Springfield Missouri in 86 and no oone even looked at it.
     
  4. McKee
    Joined: Jul 22, 2005
    Posts: 1,193

    McKee

    I saw that at an NSRA meet at Columbus in the early '90s, it had a Dodge 318 in it at the time,...you could tell from miles away it was a Coachcraft car!
     
  5. Seems to miss the mark IMO. Must've been an amazing amount of work to come up with something that is just sorta ok.

    Looks much like this one, built for the son of a GM exec in 1941...

    [​IMG]

    The roofline is just as bad, but at least the fenders flow a bit.
     
  6. Good call, Big A, sometimes making a change just for change sake an't so good. Thats what i think of every time I see a Lincoln pick up truck or a Cadillac truck, they remind me of the "family truckster"
     
  7. rodncustom
    Joined: Sep 24, 2007
    Posts: 1,313

    rodncustom
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  8. the-rodster
    Joined: Jul 2, 2003
    Posts: 6,959

    the-rodster
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  9. I prefer the '40 Ford custom to this, just having more doesn't usually make me like a design better. Guess I normally go for cars that are simple, subtle, and clean. Both are good examples of Coachcraft's outstanding craftsmanship and custom design abilities.
     
  10. Craftsmanship maybe, but not custom styling (again, that's just my opinion).

    Well, I was thinking cut-down doors might help it, but that yellow version is a bit extreme. They should have taken some styling cues from a Jag XK120 or maybe an MGA, I think it needs some curves.
     
  11. kustombuilder
    Joined: Sep 18, 2002
    Posts: 7,750

    kustombuilder
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    from Novi, MI

  12. Rathbone
    Joined: Oct 14, 2004
    Posts: 484

    Rathbone
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    I like it a lot - and the finished product is better than the drawings, which is rare.
     
  13. 50Fraud
    Joined: May 6, 2001
    Posts: 10,099

    50Fraud
    Member Emeritus

    These two have always been my favorites among Coachcraft's work. Probably in part because they were among the first customs I ever saw -- both were featured in Trend Book #101, "Custom Cars", the first book I saw on the subject.

    Notice that in this picture of the Solomon/Howe car, the top looks as if it's body color rather than fabric covered (probably just a lighting quirk). Notice also in the later pictures of it with blackwalls, that the rear window has been changed to oval -- not an improvement, in my book.

    I also find it interesting that these two cars, which are 95% custom sheetmetal, use stock '40 DeLuxe headlight doors. I like them very much, but it's funny considering the number of people that have changed their mild custom '40s to something else.

    [​IMG]

    [​IMG]
     
  14. Rikster
    Joined: Dec 10, 2004
    Posts: 5,795

    Rikster
    Member

    Tony,

    I think they created a complete new top. The original is rather high above the windsheild and has very elegant round side window openings.

    The newe top has the oval rear window, like you mention, but also lacks the height above the windsheild, and has much lower not so round side window openings.

    [​IMG]

    [​IMG]

    [​IMG]


    This car has also made a huge impact on me. I saw it in a different book (Automobile and Culture) and everything about it just seamed perfect to me... then and now.
     
  15. Spot on - thanks for the rear 3/4 picture - shows the amazing work on the front fender extension. The one side view doesn't look as smooth as I thought it was. What a neat car.
     
  16. 50Fraud
    Joined: May 6, 2001
    Posts: 10,099

    50Fraud
    Member Emeritus

    Thanks, Rik, I see the differences in the side window and overall height that I had overlooked before. Personally, I think the original top is more consistent with the overall shape of the car. Apparently the later owner attempted to improve the car's shape in his view -- but I don't think he succeeded.

    Edit: I just realized that the car has been lowered significantly from its earlier form, too -- notice where the skirts and front wheel wells fall on the wheels & tires.

    Anyway, great car (sez me).
     
  17. Theo Douglas
    Joined: Nov 20, 2002
    Posts: 807

    Theo Douglas
    Member

    In its original form, this is one of my favorite all-time customs--or whatever you want to call it.

    There's just nothing wrong with it; it doesn't need anything.

    I hope some day to see it totally restored--raised back up, and with a better top--on the cover of The Rodder's Journal.

    That would be sweet.
     
  18. rustyford40
    Joined: Nov 20, 2007
    Posts: 2,168

    rustyford40
    Member
    from Mass Bay

    Wescotts makes a channeled 39 conv. I have never seen one but it might be close to the coachcraft. IT DOS'NT HAVE RUNNING BOARDS THE FENDERS ARE CLIPPED AND THE HOOD IS SECTIONED.
     
    Last edited: Sep 12, 2008
  19. pimpin paint
    Joined: May 31, 2005
    Posts: 4,937

    pimpin paint
    Member
    from so cal

    Hey,

    This would have been a neat trick given that Malcom Sayer had yet to
    lay pencil to paper on the Jaguar XK 120-150 series, and the bloaks@
    Morris Garages & Pressed Steel couldn't even have dreamed of the MGA
    when the two Coachcraft Fords were built.
    Most all of Coachcraft's design influences came from French and Italian
    coachbuilders, not Harry Westergard or Sam Barris.

    Swankey Devils C.C.

    " Meanwhile, back aboard The Tainted Pork"
     
  20. Big A ... while I respect your right to have an opinion on the Paul Plannette 1939 Coachcraft Mercury Roadster, I'm kinda wondering how you would expect the guys at Coachcraft to take styling cues from a Jag XK120 (built from 1948 to 1954) or an MG MGA (built from 1955 to 1962)??? ... the Paul Plannette "door-less wonder" was built in late 1939 & early 1940! ... and btw, (like Ryan stated) the Soloman / Wong-Howe car was built in 1940.

    6:10 PM Edit: D'Oh!!! ... I see now that pimpin paint beat me to it ... I was double checking my facts before clicking the Submit Reply button ... and got side-tracked reading about the XK120's & MGA's! :D
     
    Last edited: Sep 12, 2008
  21. Muttley
    Joined: Nov 30, 2003
    Posts: 18,501

    Muttley
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  22. Bluto
    Joined: Feb 15, 2005
    Posts: 5,113

    Bluto
    Member Emeritus

    Styling clues for XK120, MGA, and several other postwar sports cars came from BMW's designed and raced 1939-1941 (yes 1941 long o/t story)

    These were basically unknown outside a small group of racers in Europe till after the war.

    Trust me I know waaaaaay to much about them.
     
  23. Shifty Shifterton
    Joined: Oct 1, 2006
    Posts: 4,964

    Shifty Shifterton
    Member

    I really, really like the windshield frame, especially where the outer pillars meet the cowl. Honestly not a fan of all of coachcraft's stuff, but they always nailed those fat fender roadster windscreens.

    The windscreen seems to be the nemesis of a full custom fat fender roadster, they're either way too big or way too small. Balance is rare.
     
    Last edited: Sep 13, 2008
  24. The37Kid
    Joined: Apr 30, 2004
    Posts: 32,026

    The37Kid
    ALLIANCE MEMBER

    Nice car that I'm looking at and reading about for the first time. If it was to be restored at some time I guess the question would be to what date? Early top or second top, I like the looks of the second one. Could be camera angles but the windsheilds look different.
     
  25. 4tford
    Joined: Aug 27, 2005
    Posts: 1,824

    4tford
    Member

    Customs are for the owner, you either like them or you don't. I personally don't like 40's cut up that way, but that is me.
     
  26. autobilly
    Joined: May 23, 2007
    Posts: 3,403

    autobilly
    Member

    I like it with the top off.
     
  27. mtlcutter
    Joined: Oct 6, 2007
    Posts: 364

    mtlcutter
    Member

    Interesting car. Really like the second top. Would be nice to see a full spread on it in RJ.
     
  28. pierpontbeach
    Joined: Jan 27, 2007
    Posts: 28

    pierpontbeach
    Member

    I thought that I would add some photos of this car my father took while visiting Coachcraft in 1986.
     

    Attached Files:

  29. Rikster
    Joined: Dec 10, 2004
    Posts: 5,795

    Rikster
    Member

    Great photos Derby... never knew the car was white as well.
    I have to find my copies of the Street Rodder article on this car again to see what the date of it was. I wonder if the car was first white and then redone in the dark red, or the way around.
    Do you know anything about how the car is doing now?
     

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