I can tell ya this litte "e" the increase may be from me cause thats my brand, now that I have and incredible drinking problem (can't drink enough) tee hee. Oh and "Man that salt shaker is huuuge, thats all I'm trying to say that thing is huge"
Thats the crap that my dad drank. The sad part is that from refluxing the crap for the last 45 years he now has cancer.
Jester - You rule! VERY few get my screen name... WHOA MAN! Look at that radio knob! That thing is HUUUUGE!
PBR was my brand in the early 70's but then I got married and couldn't afford the "premium" brands any more. As luck would have it along comes "Red White & Blue", a PBR at local beer prices. My dad would stop by our place on the way home from work and we'd each get a 6 pack of RWB in short stocky glass bottles for 66 cents at the local grocery store. When quality confronts quantity, quantity always rules.
In my younger, limited budget days, we would by a six pack of bud and a case of red white blue. After the six of bud, anything tasted OK.
One good reason is because "scenesters" are popping up everywhere. I'm not talking about the guys we see at our traditional shows that drive muscle cars, I'm talking about the folks that dress the look but are in no way, car guys. The town of Prescott AZ is FULL of them. One of the only local bands they have up there happens to be a rockabilly band, and not one of the members or fans drives an old car. HOWEVER, in order to complete their "costume" they all drink PBR, as do their fans, because it is cool. Their logo is a ripoff of the PBR logo. Funny thing is that all over town, in ever bar we went to, we could see the "scenester" trend developing. I had to laugh when the band started playing a song called, "I'm a Hot Rod Man," because all I could think of was, "Man, you drive a Toyota Celica." Anyway, my point is, these guys aren't even car guys, the've just been seeing the hype and have decided to change their look to acommodate it. I guess it could be worse, they could be playing Creed and Godsmack cover tunes!
"There had been no change in marketing. Pabst somehow appealed to trendsetters: punk rockers, people into bluegrass, kayakers and mountain bikers, Stewart said." 41COOP will be happy to see TMAN getting some CREDIT... JOE