So I opened an e-mail about my Street Rodder subscription and the new publisher TEN says they are ending the magazine. Really? They stopped Rod & Custom, Popular Hotrodding and Car Craft...now Street Rodder too? What kind of business is this?
They have a new magazine coming out. "Rice Burners & Drive Like a Jackass" should be out in the Spring. No Country For Old Men!
Around here the new mag is, “Mile High 4X - the magazine for higher haulers”. With articles like, “The lift kit that lets you park over the garage” and “Sipe your 44 inchers for improved autocross times” and “How leaving the mud can improve your trucks appearance” Yeah, we are the boondocks. Sent from my iPad using The H.A.M.B. mobile app
This reminds me an article I read on line the other day about vehicle trends that are best left forgotten in the new year. Amongst them; Bro Trucks (lifted trucks with detailed undercarriage that will never see the dirt) Fart Cans (those big ass exhaust resonators we all love so much) Negative camber cars (running on the inside of the tire) Black on black, on black on black on black (paint, windows, trim, tires, wheels, etc. Its done) Wrap jobs (in particular the Louis Viton, Coach, and other designer label wraps) Sponsor call outs (the decal menu of products the car is wearing, paid for by the car owner not a sponsor) Donks (stop the madness!!!) Lifted truck with tiny wheels (I have not witnessed this one but the pic I saw was ridiculously stupid) Fake Emblems (no one believes your Chrysler 300 is a Bentley or a Ferrari...or an AMG) Mega trunk wings (unless it is a superbird, let it go, no one is buying it on your Accord) Ground effect lighting (never got this one at all) Fake Engine Sounds (I guess this exists on some new cars so the occupants can hear horsepower) Of course non of the people that do this stuff to their cars buy magazines, I think they learn it in jail or rehab.
Had to go to page 3 to find the link as it already has been hashed to death on here. https://www.jalopyjournal.com/forum/threads/print-finally-died.1176665/page-2#post-13356823 https://www.jalopyjournal.com/forum/threads/goodbye-magazines.1176646/ Still for the publishers it is the almighty advertising dollar that drives the magazine business and to get that you have to have circulation numbers. When a lot of guys don't buy magazines because they don't have enough of the cars they like or have "too many " adds we loose the magazines.
let us not forget the more recent trend called SLAB where you put spokes on your wheels that stick three feet out into the other lanes.
The one mag I subscribe to won't die off from lack of advertising income. No outside (only the publishing company) ads in it at all. The upside to paper death? No more "buy all these parts to do this incredible thing!!" articles...
Thank goodness y'all aren't familiar with "Carolina Squat". As if we Southerners needed anything else for people to make fun of us for.